Tag: Advertising

It Looks Like Verizon's Online Advertising Project Is a Flop

Although Verizon Communications‘ (NYSE:VZ) core business is having the country’s “best wireless network,” it has tried to break into the digital advertising arena over the past few years.  Under former CEO Lowell McAdam, the cellular giant scooped up AOL in 2015 for $ 4.4 billion, then followed that with the acquisition of Yahoo!’s internet assets for $…

Amazon Executives Talk Prime, Advertising, and AWS

Amazon.com (NASDAQ:AMZN) continued to reward investors, producing another standout performance in the first quarter, which obliterated expectations and sent shares soaring to record heights. The company produced net sales of $ 51 billion, up 43% year over year, generating earnings of $ 3.27 per share. These results soared past analysts’ consensus estimates, which called for…